Welcome to my space where I share my thoughts as an educator and innovation strategist.
The 10-Second Snapshot
I am an educator and innovation strategist.
I push boundaries and deliver impact in what I do.
My super power is bridging learning and doing in the field of entrepreneurship and innovation.
Professional
- 2019 - Present: Founder and Director of The Square Apple Pte. Ltd.
- 2016 - Present: Co-Founder and Director of Change Voyage Consulting
- 2000 - 2015: Accenture Singapore, Senior Principal
- 1996 - 1999: Arthur Andersen, Tax Consultant
Teaching Appointments
- 2022 - Present: Adjunct Associate Professor at the Singapore Institute of Technology
- 2017 - Present: Adjunct Faculty at Singapore Management University
- 2017 - Present: Executive Education Fellow at National University of Singapore, Advanced Computing for Executives, School of Computing
Academic Qualifications
- 2014 - 2017: PhD in General Management, Singapore Management University
- 1999 - 2000: Masters of Commerce, University of New South Wales,
- 1993 - 1996: Bachelor of Accountancy, 2nd Upper Honours, Nanyang Technological University
A Closer Look
Teaching Undergraduates | Business Owners | Corporate Executives
What I am working on: I currently teach the following courses:
- The Design of Business Singapore Management University | for Undergraduates
- Innovation Leadership Programme Singapore Institute of Technology | for Business Owners
- Managing Change for Digital Transformation NUS, School of Computing, ACE | for Corporate Executives. Business Owners | Face-to-Face
- Change Management for Digital Transformation NUS, School of Computing, ACE | for Corporate Executives. Business Owners | eLearning
- Chief Technology Officer (CTO) Programme* NUS, School of Computing, ACE | for Corporate Executives | eLearning | *I only wrote the Change Management Module
My Why: My first love is teaching. I subscribe to Carl Rogers' hypothesis that
"A person cannot teach another person directly; a person can only facilitate another's learning" (Rogers, 1951)
Therefore, my courses are designed to scaffold self-discovery and the internalisation of the subject matter.
This approach encourages learners to explore and construct their own understanding, leading to a deeper and more meaningful engagement with the content.
Success to me, is when learners experience a paradigm shift and see a perspective they have not seen before.
This indicates they have truly internalised the material and can apply it in new and insightful ways.
Teaching Awards from the Singapore Management University:
- 2023: SMU-X Excellent Teacher Award
- Acad Year 2021-2023: Dean's Teaching Honour List, School of Business
- 2022: Outstanding Adjunct Nominee
- Acad Year 2020-2021: Top Adjunct Faculty, School of Business
- 2021: SMU-X Excellent Teacher Nominee
- Acad Year 2019-2020: Top Adjunct Faculty, School of Business
- Acad Year 2018-2019: Top Adjunct Faculty, School of Business
Driving Breakthroughs For Business Owners
What I am working on: I am working with business owners who are experiencing growth stagnation.
They want to achieve breakthroughs but are unsure where to focus and how to experiment in a structured way.
This isn't a typical consulting project where consultants do all the heavy lifting.
Instead, I work closely with the business owners and their teams using a “Do It Together With You” (DITWY) approach.
Over a 4-6 month period, I scaffold their business transformation through iterative 4-5 week sprints, ensuring capability transfer and measurable results along the journey.
My Why: I spent 15 years as a consultant delivering change management interventions on large-scale IT and business transformation projects.
However, after spending a year or two with clients, I found that most had not acquired sufficient knowledge to sustain the change after the systems were implemented.
When I started my own business, I believed a better approach was to enable business owners to fish for themselves rather than providing them with the fish.
Success to me, is when the client has developed a clear and repeatable system to continue their business transformation journey independently.
I'm Dr. Hsin Ning Yong.
I teach students and guide business owners through real-world change with clarity, structure, and care.
If something here sparked a thought, 📩 Drop me a note. I would love to hear from you.